We won’t run any print story without photography.
The photography should of course bring the story to life. Action shots, emotive expressions, landscapes. There should be a nice mix of portrait and landscape orientations.
You should also consider that our best stories run across our website, magazine and social channels.
A successful online feature uses more imagery, video and even audio clips to enrich it.
The stories that will work best across BASE will therefore provide a mix of copy, and imagery and sometimes video and audio clips.
Do include 5 low-resolution images to give a flavour of your adventure (if emailing, your whole message should not be larger than 2MB).
Do consider a mix of portrait and landscape formats. Portrait imagery helps the story work much better on social media platforms (which the vast majority of people access using their mobiles).
Image formats we like: .jpgs, .pngs
It helps to submit any short video clips (max 30 secs) that you might have. These don’t need to be Oscar-worthy at all but they can help bring elements of your story to life. We’ll use these if we can on our social channels (primarily Instagram) and possibly on our site too.
Don’t send video clips via email. Send a couple (if you have them) via WeTransfer labeling your story in the message field.
Video formats we like: .Mp4s
Just include a couple of audio files in your WeTransfer package if you have them. Don’t worry if you don’t. Maybe next time! We’re not looking for podcast-length clips but shorter ones that give flavour to the story or help bring the location to life.
Audio formats we like: .Mp4s and .wav